Are you looking for a cost effective way to determine the foot traffic in your place of business? If you aren’t, you should be. If you are, have you considered your wireless people counter options? There are several options available to you in regards to wireless people counters. But, let’s re-examine why you’d want to place people counters in your place of business in the first place.
How would people counting help?
Understanding and gauging the flow of traffic through your establishment can assist you in making better informed business decisions. When you are able to track your peak traffic times and your low traffic times, you will be able to schedule and place your staff more accurately, plan promotions more effectively, and ensure that layout of your store is guiding your customers naturally to the checkout line. So, with that in mind, there are a few advantages to installing wireless people counters in your facility.
1. No need to rewire your existing building
The thought of rewiring your existing building to accommodate people counters is probably overwhelming. If your business is located in an older building, the wiring may be impractical and nearly impossible to work with. Additionally, if you do decide to rewire your building to install people counters, your store would be inaccessible to any customers for the length of time that the electricians would need for installation.
Wireless people counters would eliminate the need for rewiring your building. Battery-operated, wireless people counters allow for flexible mounts in door frames or on walls. Turn it on, place it where you want it to go and your people counting solution is ready to run.
2. Flexible mounting options
No matter what the entrances to your store are like, wireless people counters offer flexible mounting options. Mount them in doorframes or on the wall. Mount them in all of your entrances and in separate sections of your store.
Flexible mounting options allow you to experiment with different store layouts until you figure out which one is the best for you. In addition to placing them in your entrances, place them throughout your store. Find out which sections are getting the most foot traffic and which are getting the least. You’ll get a better idea of what you need to do to draw traffic through your store, such as placing high demand items towards the back of your store to draw customers all the way through your displays and aisles.
3. Wireless units cost less than wired units
Probably one of the most compelling arguments for wireless people counters is that they don’t cost as much as wired ones. In choosing the more cost effective option, you won’t be losing count quality either. You won’t have the extra costs for wiring and the loss of profit that would follow due to your establishment being closed for the rewiring. You will be able to successfully monitor all entrances and the separate sections of your store for a reasonable price.
Ultimately, if you’re looking for a people counting solution that is cost effective and allows for easy installation, wireless people counters are the optimal solution.