shopping mall traffic

How to Boost Mall Traffic with a Consumer-Centered Retail Strategy

Across America the traditional mall experience is morphing. Major U.S. mall owner’s like Simon Property Group, Westfield America, and GGP, faced with flagging mall traffic and unused space, are thinking outside of the box to attract shoppers and non-traditional tenants. The attempt to reinvigorate and revive the mall is resulting in a shopping, eating and…

casino industry - dice

10 Ways the Casino Industry is Using People Counting Technology

The casino industry is making a resurgence despite setbacks seen during the recent recession years. Casinos are enjoying increased revenue streams not only from the gaming aspects of their operations but from the restaurants, shows, shopping and other forms of non-gaming entertainment within their facilities. Casino industry operators in Las Vegas, Atlantic City, throughout the…

Video Based Sensor

The Pros and Cons of a Video-Based Sensor

Overhead video-based sensors are an excellent way to track your customers entering and moving about your retail stores. This data can help you chart shopping trends or determine your staffing needs based on the busiest times of day. Using video-based sensors can also enhance security and theft prevention. The video-based Eclipse people counter uses advanced…

Gazelle 2 thermal imaging people counter

4 Reasons to Choose Thermal Imaging People Counters

There are many people counting products available in the retail business market (e.g., door-mounted horizontal infrared beams, overhead video, thermal imaging, etc.), and not every type is right for every application. For malls and larger retail stores, museums, and libraries, the smart choice is a thermal imaging people counter designed to accurately monitor foot traffic…

Big Crowd of Shopper being counted by a people counting solution

How to Choose a People Counting Solution

If you are considering using a people counter solution, you’ve probably realized by now there are different types available that claim to offer different advantages. So, which people counting solution will work best for your facility or store? This guide explains the four main types of systems so you make an informed decision on a…