5 Key Elements of Using Footfall AnalyticsApril 16, 2020by Traf-SysPhysical stores and facilities are relevant and going strong. In 2019,90 percent of retail store shopping still occurred in physical stores. Whether you operate a casino, retail store or student union, you can gain priceless insights from footfall analytics. The data provided will help you develop new plans for your business, better understand your customer base and identify… Read more
Space UtilizationNovember 26, 2019by Traf-SysEvery organization places great value on its working space. The area or environment dedicated to operating a facility comes with a significant cost, including the real estate value, the operating expenses and the effectiveness of people working in that space. It’s difficult to achieve maximum efficiency and produce a proper return on investment without utilizing… Read more
How To Measure Foot TrafficSeptember 13, 2019by Traf-SysMany types of businesses, including for- and non-profits, rely on people patronizing them. Without adfoot equate pedestrian traffic near your business, you may not hit the numbers you need. But getting people into the door is not the only reason you will want to evaluate foot traffic data. Identifying pedestrian cycles gives you the information… Read more
Use People Counting Technology to Improve Restroom FacilitiesJuly 11, 2019by Chris WadsworthMaintaining public, office and other types of restroom facilities at your business is a task that is often taken for granted. Many businesses have no janitorial staff specifically assigned to keep the restrooms clean and instead rely on customers to notify them when the bathrooms run out of toilet paper or when there is a problem with one… Read more
Using People Counters to Measure Jewelry Store TrafficJune 21, 2019by Traf-SysIf you’re a jewelry store owner, you know how to take the guesswork out of pricing and appraising fine gemstones and pieces of jewelry. You certainly wouldn’t guess at the price of a new diamond engagement ring — with the blind hope that you might get it right. Instead, you select a price that’s in… Read more
How To Calculate Retail Conversion RateMay 7, 2019by Traf-SysIf you own or manage a retail shop, then it's essential to know your analytics. Numbers answer nearly all your questions. Should you change your store layout, or is a new layout working effectively? Do you need more or fewer staff? Do you need to order more stock? Was a recent promotion or campaign successful?… Read more
How to Use People Counters for Fitness Center SuccessApril 24, 2019by Traf-SysWhen you're trying to increase your gym's profits, you have two options — increase revenue, or decrease expenses. Many businesses use conversion rates to measure success, but a fitness center's visitors already pay money. As a decision-maker for a gym, you have to find alternate ways to collect and use data. You can change the… Read more
Measuring Retail Store Traffic: How People Counting WorksApril 18, 2019by Chris WadsworthRetail Store Traffic Analysis For Your Store Sophisticated customer relationship management tools have become prevalent in the industry, allowing the retailer to track virtually every “touch” of the customer’s experience with your store. But what do you know about customers who have not yet visited your kiosk? Or what about those that have given a… Read more
How to Increase Retail Traffic Conversion RatesMarch 22, 2019by Traf-SysWant to know how to drive conversion in retail? Gathering store retail analytics with a people counting system like Traf-Sys makes increasing your retail conversion rates simpler than ever. Customer data informs retail conversion strategies that have a higher chance of success. You can use your information to observe your customers and practice effective staff… Read more
How To Convert Retail Showrooming VisitorsMarch 5, 2019by Traf-SysOver 60 percent of shoppers — roughly two out of every three — use their smartphones during their stop at the store. What began as an innocent multimedia experience has snowballed over the years into a transformed retail environment — one that's turned shopping from retail therapy to e-therapy. Sales staff to store owners alike wonder: What… Read more