• University budgets tight, tuition high in 2014

    State governors are beginning to unveil their budget plans for 2014. Although things are looking up from last year for higher education budgets, universities are still expressing concern about their ability to provide for their students. California Earlier this month, California Governor Jerry Brown announced that his budget plan would include a $142 million increase […]

  • 5 Ways for Your Nonprofit to Use Visual Content on Social Media

    By now, most nonprofits know that social media smarts are a must for marketing. What some of them don’t know is how to use social media to its fullest potential: visual content. It’s a fact that visual content drives engagement. According to Zabisco, 40 percent of people will respond better to visual information than plain […]

  • How to Use a People Counting System to Justify Your Requests

    People counting technology is crucial for justifying requests because it answers questions that a POS system cannot. This is especially true in the case of nonprofit organizations and learning facilities like public libraries, museums and university centers. People counting data provides insight into the amount of people being serviced by these facilities and the amount […]

  • How People Counters Can Improve Museum Experience

    Museums vary from one to another. Some value education over conservation. Some value conservation over education. Museums that favor conservation are more inclined to show preserved artifacts and antiques, sparking visitor interest with an accurate portrayal of the past. More educational museums may be more inclined to show videos, introduce guest speakers and include interactive […]

  • Thermal Sensors: How Your Building Can Go Green

    Green businesses benefit both the environment and their employees. They promote a healthy lifestyle and a sustainable future for anybody who steps foot in their building. And they save some money in the process. General Electric and Walmart, for example, have been going green since 2005. By 2011, GE was able to sell $70 billion […]

  • 3 Reasons Why People Counting is Essential for Student Unions

    People counting is not only ideal for institutions that generate revenue, but also for those who don’t. Non-profit organizations and state-funded programs need accurate data about the number of visitors they garner in order to request resources. Student unions are generally the hub of activity for a college campus. Throughout the day, crowds of students […]