How to Increase Foot Traffic in a MallApril 28, 2022by Chris WadsworthThe customer experience that you provide in your store is the bedrock of your success as a retailer. People counting solutions can provide valuable insights that reveal opportunities to improve customer service, optimize staffing, and boost your sales. Customer service is one of the top factors people consider when they decide whether or not to… Read more
Manual Counters vs. Automatic People CountersDecember 20, 2021by Traf-SysAs retailers and other businesses plan for long-term success, they often want to track their visitor traffic. These companies' evolving needs require them to understand their traffic patterns on a deeper level. Some are exploring occupancy tracking for the first time. Others are wondering if they've outgrown their manual counting system. If your business is… Read more
Getting Started With People Counting GuideMarch 12, 2021by Traf-SysPeople counting technology empowers businesses across industries to make better decisions. When you understand how many people visit on different days, you can optimize everything from your staffing to your energy usage. Learn whether your visitors are making purchases or just browsing. See if your latest promotions bring more people in the door. Find out… Read more
Why Does My Business Need a People Counter?November 17, 2020by Traf-SysMany industries use people counters as a way to understand what their daily traffic looks like. A store uses people counters to understand their busy times and their overall conversion rate. Libraries use people counters to understand their circulation in the context of how many visitors they have. Shopping centers, malls and other commercial property… Read more
How Restaurants Can Use People Counting SystemsOctober 23, 2020by Traf-SysTechnology is on the menu for many restaurants looking for ways to improve their operations, enhance the customer experience and increase profits. One of the tech tools you may not have considered yet for your restaurant business is a people counting system. These systems are especially popular in the retail industry, but some restaurateurs are… Read more
Space UtilizationNovember 26, 2019by Traf-SysEvery organization places great value on its working space. The area or environment dedicated to operating a facility comes with a significant cost, including the real estate value, the operating expenses and the effectiveness of people working in that space. It’s difficult to achieve maximum efficiency and produce a proper return on investment without utilizing… Read more
How To Measure Foot TrafficSeptember 13, 2019by Traf-SysMany types of businesses, including for- and non-profits, rely on people patronizing them. Without adfoot equate pedestrian traffic near your business, you may not hit the numbers you need. But getting people into the door is not the only reason you will want to evaluate foot traffic data. Identifying pedestrian cycles gives you the information… Read more
Using People Counters to Measure Jewelry Store TrafficJune 21, 2019by Traf-SysIf you’re a jewelry store owner, you know how to take the guesswork out of pricing and appraising fine gemstones and pieces of jewelry. You certainly wouldn’t guess at the price of a new diamond engagement ring — with the blind hope that you might get it right. Instead, you select a price that’s in… Read more
How To Calculate Retail Conversion RateMay 7, 2019by Traf-SysIf you own or manage a retail shop, then it's essential to know your analytics. Numbers answer nearly all your questions. Should you change your store layout, or is a new layout working effectively? Do you need more or fewer staff? Do you need to order more stock? Was a recent promotion or campaign successful?… Read more
Benefits of Store Traffic CountersApril 18, 2019by Chris WadsworthStore Traffic Counter Analysis Sophisticated customer relationship management tools have become prevalent in the industry, allowing the retailer to track virtually every “touch” of the customer’s experience with your store. But what do you know about customers who have not yet visited your kiosk? Or what about those that have given a salesperson their contact… Read more