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  • shopping mall traffic How to Boost Mall Traffic with a Consumer-Centered Retail Strategy April 28, 2022 by Chris Wadsworth The customer experience that you provide in your store is the bedrock of your success as a retailer. People counting solutions can provide valuable insights that reveal opportunities to improve customer service, optimize staffing, and boost your sales. Customer service is one of the top factors people consider when they decide whether or not to… Read more
  • How jewelry stores can utilize foot traffic data How Jewelry Stores Can Utilize Foot Traffic Data September 16, 2021 by Traf-Sys Most jewelry stores tend to have peak seasons. It's no surprise that the time between November and January accounts for plenty of jewelry sales, as people purchase gifts for family and friends — in fact, 40% of all engagements happen around the holiday season, too. These peak seasons present a valuable opportunity for retail stores… Read more
  • top ways to improve retail space optimization Top Ways to Improve Retail Space Optimization July 6, 2021 by Traf-Sys If you own or manage a retail store, you probably already know that your store's interior design and layout directly impact your customers' purchases. For example, strategically placing products in some regions of the store can keep shoppers in the store longer, increasing their chance of finding more products to buy. Ultimately, optimizing your retail… Read more
  • Why does my business need a people counter Why Does My Business Need a People Counter? November 17, 2020 by Traf-Sys Many industries use people counters as a way to understand what their daily traffic looks like. A store uses people counters to understand their busy times and their overall conversion rate. Libraries use people counters to understand their circulation in the context of how many visitors they have. Shopping centers, malls and other commercial property… Read more
  • best customer counters for store capacity limits Best Customer Counters for Store Capacity Limits August 20, 2020 by Traf-Sys Capacity and occupancy counting is new territory for many retailers. Once, it made sense to use a people counting system that could give you a tally at the end of the day or even once per hour. In this way, people counting technology has been used for many years to predict staffing needs and calculate… Read more
  • Tips for using foot traffic counters in grocery stores Tips for Using Foot Traffic Counters in Grocery Stores June 3, 2020 by Traf-Sys Grocery stores have been forced to make rapid operational changes to meet local and federal guidelines. While these guidelines are in place to protect the health of employees and customers, their restrictive nature brings up new challenges for grocery store owners.  Social distancing is one of the more difficult guidelines for grocery stores to follow.… Read more
  • How to Open Your Store with Social Distancing Guidelines How to Open Your Store With Social Distancing Guidelines June 3, 2020 by Traf-Sys If your business has shut down since the start of the current health crisis, you're probably hoping to get back to work as soon as it's safe. Now, as restrictions are lifted, many businesses can finally reopen. However, due to current reopening guidelines, your store or restaurant will need to operate differently than it once did.… Read more
  • jewelry store traffic counters Using People Counters to Measure Jewelry Store Traffic June 21, 2019 by Traf-Sys If you’re a jewelry store owner, you know how to take the guesswork out of pricing and appraising fine gemstones and pieces of jewelry. You certainly wouldn’t guess at the price of a new diamond engagement ring — with the blind hope that you might get it right. Instead, you select a price that’s in… Read more
  • how to calculate retail conversion rate How To Calculate Retail Conversion Rate May 7, 2019 by Traf-Sys If you own or manage a retail shop, then it's essential to know your analytics. Numbers answer nearly all your questions. Should you change your store layout, or is a new layout working effectively? Do you need more or fewer staff? Do you need to order more stock? Was a recent promotion or campaign successful?… Read more
  • increase-retail-traffic-conversion How to Increase Retail Traffic Conversion Rates March 22, 2019 by Traf-Sys Want to know how to drive conversion in retail? Gathering store retail analytics with a people counting system like Traf-Sys makes increasing your retail conversion rates simpler than ever. Customer data informs retail conversion strategies that have a higher chance of success. You can use your information to observe your customers and practice effective staff… Read more