Retail

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  • jewelry store traffic counters Using People Counters to Measure Jewelry Store Traffic June 21, 2019 by Traf-Sys If you’re a jewelry store owner, you know how to take the guesswork out of pricing and appraising fine gemstones and pieces of jewelry. You certainly wouldn’t guess at the price of a new diamond engagement ring — with the blind hope that you might get it right. Instead, you select a price that’s in… Read more
  • how to calculate retail conversion rate How To Calculate Retail Conversion Rate May 7, 2019 by Traf-Sys If you own or manage a retail shop, then it's essential to know your analytics. Numbers answer nearly all your questions. Should you change your store layout, or is a new layout working effectively? Do you need more or fewer staff? Do you need to order more stock? Was a recent promotion or campaign successful?… Read more
  • increase-retail-traffic-conversion How to Increase Retail Traffic Conversion Rates March 22, 2019 by Traf-Sys Customer data informs retail conversion strategies that have a higher chance of success. Gathering store retail analytics with a people counting system like Traf-Sys makes increasing your retail conversion rates simpler than ever. You can use your information to observe your customers and practice effective staff management that sells. Learn how to convert in retail… Read more
  • convert-retail-showrooming How To Convert Retail Showrooming Visitors March 5, 2019 by Traf-Sys   Over 60 percent of shoppers — roughly two out of every three — use their smartphones during their stop at the store. What began as an innocent multimedia experience has snowballed over the years into a transformed retail environment — one that's turned shopping from retail therapy to e-therapy. Sales staff to store owners alike wonder:… Read more
  • gift shop at world trade center How to Use Your Gift Shop as a Tool to Drive Foot Traffic August 15, 2018 by Chris Wadsworth Gift shops. You may consider them as a way to gain a little extra revenue from guests who come to “ooh” and “aah” at the fascinating exhibits in your museum, check books out of your library or to purchase university branded items from you student store but if you think like a retailer when it… Read more
  • Woman online shopping in a brick and mortar coffee shop Clicks and Bricks: 3 Reasons Omnichannel is Important in the Retail World August 1, 2018 by Chris Wadsworth We’ve all read the headlines. Millennials are killing industries left and right. Currently on the chopping block: brick-and-mortar stores. Regardless of whether you believe the hype or you feel like these stories are just sensational pieces made to move papers, it is worth considering what current shopping behaviors are relevant now. Online is becoming more… Read more
  • shopping mall traffic How to Boost Mall Traffic with a Consumer-Centered Retail Strategy June 1, 2018 by Chris Wadsworth Across America the traditional mall experience is morphing. Major U.S. mall owner’s like Simon Property Group, Westfield America, and GGP, faced with flagging mall traffic and unused space, are thinking outside of the box to attract shoppers and non-traditional tenants. The attempt to reinvigorate and revive the mall is resulting in a shopping, eating and… Read more
  • AI in retail AI in Retail: 3 Things You Need to Know May 1, 2018 by Chris Wadsworth Most futuristic science fiction stories portray artificial intelligence (AI) as something detrimental to humanity.  The reality is; AI isn’t futuristic, it already exists, and AI in retail is benefitting many businesses. How Can AI Help My Retail Store? In short, AI is a learning software program that can learn tasks and think similarly to the… Read more
  • retail cleaning services What Retail Cleaning Services Have to Do with Traffic at Your Brick-and-Mortar Store April 1, 2018 by Chris Wadsworth “Cleanliness is a practice not a project.” Truer words may never have been spoken. Keeping your store clean with the help of retail cleaning services may result in financial benefits, according to the annual Healthy Hand Washing Survey sponsored by Bradley Corp. Restroom conditions at your store may be considered a low priority for you… Read more
  • shopper in black dress - personalized retail 5 Reasons Why Personalized Retail is the New Black March 15, 2018 by info@skyrocketgroup.com If you haven’t paid attention to the current retail marketing trends for your particular brick-and-mortar business, you may not know that personalized retail is the “new black” for companies tweaking future sales strategies. Making your in-store experience more customer-centric is vital for your business to succeed in the highly competitive world of retail. Many omnichannel… Read more