Shopping Mall People Counters

How to Use Retail Traffic Counting the Right Way

Today’s traffic counting solutions can provide an attractive return on investment (ROI) for retailers – particularly if they use the data these systems generate to analyze, and improve, their performance in key operational areas. When the information from retail traffic counting systems is combined with other metrics (particularly point-of-sale data), the resulting analysis gives retailers…


How Understanding Shopper Counting Can Improve the Customer Experience

Giving your shoppers a high-quality and highly enjoyable shopping experience is the key to ensuring that they visit your business again. Shopper counting and understanding how foot traffic moves and flows through your store can help you drastically improve your customers’ experience. 1. Display Promotions Using people counters in separate sections of your store allows…