• 3 Ways to Fight Showrooming in Your Store

    Over the past few years, brick-and-mortar retailers have seen a change in their customers’ behavior. The wide-spread use of the Internet and smartphones has led to a trend called showrooming – the act of browsing in-store and buying online. What is it? Showrooming includes comparing in-store and online prices, reading online reviews of in-store items, […]