The Link Between Consumer Behavior Analytics and In-Store Operations

Are you still guesstimating when it comes to running your retail business?  Increasingly, leading retailers are turning to consumer behavior analytics to take the guess work out of their in-store operations. Here’s why. Staffing Smarts Labor scheduling is consistently among a retailer’s daily operational headaches. Schedule too much staff and you’re needlessly assuming extra costs…

Why Online E-tailers Investigate Brick-and-Mortar Opportunity with Pop-Up Shop Foot Traffic Data

Every day it seems like yet another pure-play e-commerce brand announces it’s planning a pop-up shop, a temporary, limited-time store that’s either a standalone or located within an existing retailer. Given the lower costs of operating online only, why are e-tailers so interested in exploring brick-and-mortar opportunities, which come with expensive leases and other substantial…

How Retailers Can Do More with Real-Time Insight from Foot Traffic Data

Big data is influencing retail operations from forecasting and price optimization to how much hand soap to stock for the restrooms. Today’s people counting technology provides unprecedented real-time insight into every area of operations including foot traffic. Foot traffic metrics have always been important to brick-and-mortar merchants but now, with the assistance of people counters,…