• How People Counting Can Help Mobile Phone Stores

    Today, the mobile phone business is booming. People are relying exclusively on cell phones, eliminating land lines all together. More and more users are upgrading to smartphones, or upgrading their current smartphone to the newest model, and shopping for the plans that best fit their ever-growing data usage needs. As people use their phones for […]

  • How Casinos Can Conserve Money with People Counters

    Fiscal year 2013 was a rough one for the gambling industry, according to Jesus Aviles, president and CEO of Mystique Casino. In fact, in an article in the Dubuque Telegraph Herald, Aviles calls the Iowa statewide revenue statistics for June “almost a bloodbath.”  He said markets across the country, including in Iowa, Illinois and New […]

  • 3 Ways to Fight Showrooming in Your Store

    Over the past few years, brick-and-mortar retailers have seen a change in their customers’ behavior. The wide-spread use of the Internet and smartphones has led to a trend called showrooming – the act of browsing in-store and buying online. What is it? Showrooming includes comparing in-store and online prices, reading online reviews of in-store items, […]

  • 3 Ways to Improve In-store Service Using People Counting Software

    US businesses annually lose an estimated $83 million due to poor customer service, according to Parature. 62 percent of US consumers have switched brands in the past year due to poor customer service. If you don’t give customers a good reason to set foot in your store, they’ll shop online instead. Online shopping is on […]

  • 3 Reasons Why People Counting is Essential for Student Unions

    People counting is not only ideal for institutions that generate revenue, but also for those who don’t. Non-profit organizations and state-funded programs need accurate data about the number of visitors they garner in order to request resources. Student unions are generally the hub of activity for a college campus. Throughout the day, crowds of students […]