Affiliate Marketing and Digital Signage are Powerful Revenue Drivers

Affiliate marketing allows a business to reward one or more affiliated brands or vendors for each visitor or customer drawn in by the affiliate’s own marketing efforts. This type of marketing is often used on digital mediums – websites, blogs and in stores that employ digital signage. Have a question? The Internet has the answer Everywhere you…

Multichannel Retail Marketing and People Counts Can Drive Foot Traffic

Integrated retail marketing—also known as omnichannel or multichannel marketing—is a valuable tool for retailers who seek to reach their customers across every medium. Omnichannel shoppers are more likely to look online for customer reviews, conduct price comparisons or check to see where the item is in stock before heading out to the store to make…