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  • 3 Ways to Improve In-store Service Using People Counting Software July 11, 2013 by Chris Wadsworth US businesses annually lose an estimated $83 million due to poor customer service, according to Parature. 62 percent of US consumers have switched brands in the past year due to poor customer service. If you don’t give customers a good reason to set foot in your store, they’ll shop online instead. Online shopping is on… Read more
  • People Counting Systems: The Secret to Raising Retail Conversion Rates June 13, 2013 by Chris Wadsworth Simply tracking your store’s sales isn’t enough. Retail managers and store-owners also need to know how many customers are leaving the store without making purchases. Counting customers can help determine the relationship between the number of visitors and the number of purchases in a store – or the conversion rates – and, ultimately, how to… Read more