Four Ways Counting People Fosters Gaming Growth

More than other hospitality enterprises, gaming destinations need the detailed data that people counting technologies can provide in order to grow in a challenging economy. These large and labyrinthine establishments, often operating 24 hours a day, encompass shops, spas, theaters, bars and restaurants, as well as hotels offering both guest rooms and meeting space. Identifying…

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How People Counting Data is Used to Increase Sales Conversion Rates

The process of converting shoppers into buyers is practically the definition of a “business basic.” For retailers, measuring (and hopefully increasing) their sales conversion rates is dependent on access to consistent, reliable store people counting data. Basic people counting solutions, such as those installed only at a store’s entrances, can provide the raw numbers for…

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